TY  - BOOK
AU  - PHILIP T. KOTLER, GARY ARMSTRONG , PRAFULLA AGNIHOTRI
TI  - PRINCIPLES OF MARKETING, 17TH EDN 
SN  - 9789352865611
U1  - 658.8 KOT 
PY  - 2023///
CY  - Noida
PB  - Pearson
ER  -