J. Craig Andrews,Terence A. Shimp <br/><br/>
ADVERTISING, PROMOTION, AND OTHER ASPECTS OF INTEGRATED MARKETING COMMUNICATIONS WITH MINDTAP, 10TH EDITION  

 -  Cengage India 
<br/><br/><label>ISBN: </label>9789355734587 
<br/><br/><label>Dewey Class. No.: </label>658.4 CRA