Advertisng and imc: principles & practice (Record no. 6593)

MARC details
000 -LEADER
fixed length control field 00319nam a2200121Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250417s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9789390394937
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 SAN
100 ## - MAIN ENTRY--AUTHOR
Author Name Sandra Moriarty, Nancy Mitchell, Et All
245 #0 - TITLE STATEMENT
Title Advertisng and imc: principles & practice
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Pearson
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Price Full Call Number Accession No./Barcode Date last seen Koha item type
      Central Library Central Library 17/04/2025 1040.00 658.8 SAN 15394 17/04/2025 Books
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